La Grande Serre is a company that offers turnkey packages for companies and individuals to decorate their homes with plants without worrying about maintenance. Their services are in high demand as they guarantee zero failure, meaning clients will not have to worry about killing their plants. The company is top-rated as they are always available to answer phone calls or replace plants when there is a problem.
In this article, we will discuss how La Grande Serre approached the GDPR and new laws on personal data, their experience with integrating Axeptio’s solution, and their thoughts on data protection compliance.
Compliance with GDPR
La Grande Serre started paying attention to the GDPR when it redesigned its website in November 2020. They wanted to ensure their new website fully complies with the new data protection rules. The company considers privacy an important issue, both online and offline.
To approach the subject of GDPR compliance internally, La Grande Serre began by conducting a small audit of the actions that needed to be taken. They then divided the tasks among their team to ensure they fully complied with the regulations.
La Grande Serre agrees that the collection of consent is a critical part of the GDPR because, as a young company, they are not necessarily equipped to collect consent correctly in terms of tools or processes. Therefore, relying on a specialized solution in the market was more straightforward and quicker for the company.
Choosing Axeptio
When selecting a solution for GDPR compliance, La Grande Serre evaluated various criteria, including simplicity of operation, price, and design. They wanted a solution that integrates well with their site, inspires confidence, and provides beautiful photos that can be harmoniously integrated into their website. The company found Axeptio’s explanation particularly appealing because of its French origin, tone, and great design, making the subject of GDPR fun and attractive.
La Grande Serre considers it essential to guarantee the authenticity and traceability of their users’ consent. Transparency and traceability are crucial in today’s world, where consumers are over-solicited by newsletters, calls, etc.
La Grande Serre believes that it is essential to ensure that consent is collected in an informed manner, and it is not acceptable for web pages to block users from accessing their site if cookies are not accepted.
La Grande Serre uses Google Analytics to establish audience statistics and improve its site and Hotjar to improve ergonomics.
Integration of Axeptio’s solution
La Grande Serre found that Axeptio’s solution was easy to use, and many tutorials on their website helped them integrate it into their site. As they use WordPress, the integration was relatively easy thanks to the WP ready-to-use plugin.
When integrating Axeptio’s solution, La Grande Serre consulted with Axeptio’s team, who answered their questions about GDPR and the type of banners to incorporate into their site. The team took the time to accompany them throughout the process, ensuring they were delighted with the solution.
NPS Score
La Grande Serre gave Axeptio a score of 9 out of 10, stating that they love the solution and hope to see it continue to improve.
Conclusion
La Grande Serre’s experience with GDPR compliance and integrating Axeptio’s solution has been smooth. They recognized the importance of GDPR compliance and chose to rely on specialized solutions in the market to simplify the process. Transparency and traceability are essential in today’s world, and Axeptio’s answer gave La Grande Serre the confidence they needed to focus on their core business.
