The General Data Protection Regulation (GDPR) suits users and businesses as it ensures a more responsible digital world. For us, the arrival of GDPR meant better data security and increased user trust.
How We Handled GDPR Implementation
However, implementing GDPR compliance wasn’t easy at first. We needed to fully understand the critical areas of intervention and the technical impacts on the sites we develop for our clients. We needed a high-performance, secure, easy-to-implement solution without affecting our clients’ budgets.
Consent Gathering: The Critical Part of GDPR
Consent gathering is the most critical part of GDPR as it allows us to trace the user’s actual decision about using their data. It provides tangible proof of their acceptance or refusal to exploit their information. It is indispensable for GDPR compliance.
Choosing the Right GDPR Solution
There are two schools of thought regarding GDPR compliance: some prefer to build everything from scratch, while others rely on specialized solutions on the market. Depending on a technical solution, it made more sense for us as it guaranteed a team that remains alert to legal developments and keeps us informed. After careful evaluation, we decided to choose a solution that was easy to implement, technically open to adapt to each need and situation, and offered complete services to respond 100% to the GDPR.
Why Axeptio Stood Out to Us
We chose Axeptio for its contrarian approach, which we believe in at our company, influx. We like to have fun and simplify how we present and de-dramatize cookies. Axeptio has done this very well by bringing a “fun” touch to the practice of giving and de-dramatizing cookies. Cookies are essential for using certain services, but users must have the choice of informed consent without making them panic.
Evaluation Criteria for Choosing a GDPR Solution
Our evaluation criteria for choosing a GDPR solution were as follows:
- A French team can effectively understand European legislation while considering French particularities.
- A solution that is easy to implement and technically open to adapt to each need and situation.
- A solution that offers complete services to respond 100% to the GDPR.
Borderline GDPR Practices
We find it a bit borderline when solutions force users to accept cookies without being able to consult them and lack transparency. Informed consent should be an apparent “yes” or “no” without ambiguity.
Cookies in Our Projects
In our projects, we use several cookies from third-party solutions. The main ones are tracking cookies (Matomo, Google Analytics, etc.), which give us a clear vision of the use of the sites. The use of data is necessary to make the solutions evolve in the right direction as long as they are used intelligently, responsibly, and ethically.
Our Experience with Axeptio
We heard about Axeptio because it was already present on other sites, and the user experience was excellent. The integration of Axeptio’s tool on our site went well, and we found the software easy to use. We contacted the Axeptio team for the creation of the open-source WordPress plugin we created, and their support was excellent. Getting Guillaume or Romain directly is a real plus, and we appreciate the human contact and knowing who is behind the solution.
Would We Recommend Axeptio?
We would recommend Axeptio to our friends and family (BtoB, obviously) with a score of 10 on the NPS scale.
